March 2022
Member Spotlight
Throughout 2022, SECC will recognize one member every month, providing an organizational profile and highlighting the member's accomplishments in the smart energy space.
About Hoffman Power Consulting
Need a writer? Hoffman Power Consulting provides custom content to help you communicate.
The Hoffman team has spent their entire career in the electric power industry. They’re not journalists – on the outside looking in. They’re industry insiders, like you. They speak your language.
The Hoffman team is not newbies, and they’re not a startup. They’ve been doing this for 35 years, and they love what they do!
They deliver the words, graphics and video you need. They’re affordable, deliver quickly and produce high-quality content. You brand and use what they produce; they make you look good.
Hoffman serves two main segments of the electric power industry: 1) electric utilities and 2) technology vendors (i.e., for-profit providers of equipment, software, consulting services, system integration, etc.).
How They Help Electric Utilities
For utilities, their specialty is crisis communications.
They help utilities plan and better communicate with their customers, shareholders, communities, local businesses, regulatory agencies, the media, employees and the public – before, during and after a crisis.
Hoffman produces compelling utility-tailored words and graphics: customer fliers, news releases, blog posts, position papers, regulatory support materials, executive speeches, employee newsletters, infographics, social media content, webinars and more. They also produce surprisingly affordable, live-action video.
They help you prepare for, manage and recover from a broad range of crises via informative, equitable, positive, engaging and credible communications. They can enhance your communications in all forms to better inform your stakeholders, improve your community and customer relations, and enhance your business relationships. To learn more, visit their website tailored to your needs.
How They Help Technology Vendors
For technology vendors, their specialty is thought leadership.
Hoffman helps for-profit providers of equipment, software, consulting services and system integration enhance their thought leadership materials, as they offer their products and services to electric utilities and energy users.
These materials include industry guides, white papers, blogs, presentations and webinars, infographics, proposals, client reports, websites and social media, sales enablement materials, trade articles and more. They produce them from scratch or improve existing ones, as needed. With their industry experience, you’ll be surprised what they can produce – with limited effort on your part.
Hoffman can help you further differentiate your solutions, diversify your client base, better serve your existing clients, grow your market reach and increase client revenue. Sound good? To learn more, visit their website tailored to your needs.
Feel free to contact their CEO and President Steve Hoffman directly at (408) 710-1717.
