Segmentation in Action: Advancing the Customer Relationship

During this Peer Connect Webinar, SECC's President & CEO Nathan Shannon shared key findings from SECC’s new “Segmentation in Action: Advancing the Customer Relationship” white paper, which provides detailed information on how to engage each of SECC’s five consumer segments and highlights utility programs that are likely to resonate with each segment. We also heard about programs from speakers with CPS Energy and The AES Corporation.